Paula Bernstein is a writer, editor and social media consultant with an expertise in entertainment journalism.

She is a social media specialist at Child’s Play Communications and a contributor to Fast Company’s Co. Create and Babble.com. Previously, she was a social media consultant for clients such as Bed Bath & Beyond, Nickelodeon, and Mark Allen & Company.

She has also worked as a memoir instructor for Mediabistro.com, a magazine publicist, a film critic, an obituary writer, and a camp counselor. She was a television reporter for Variety and The Hollywood Reporter and has also written about film, television and advertising for TV Guide, TV Week, Adweek, Fast Company, and many other publications.

Bernstein is the co-author (with Elyse Schein) of Identical Strangers: A Memoir of Twins Separated and Reunited (Random House, 2007). She has appeared on various radio and TV programs, including ABC News’ “Good Morning America,” NBC News’ “Today,” and NPR’s “All Things Considered.”